Read: Don’t be Fooled by the Website “Wow” Factor for a detailed blog post related to this infographic.

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Stunning visuals weighing down your site?

Try these Simple Ways to Optimize your Website for Usability and SEO.


  • Images in your Carousel Slider
  • JavaScript files
  • Plugins


  • Image Optimization
  • Lazy Loading
  • Page Speed Tools
  • Page Caching


  • Illustrations instead of photos
  • “Hero Images” instead of image sliders
  • Lightweight subtle animations


  • Website Usability – visitors need to be able to use your site, above all else. Make it mobile-friendly, user-friendly and accessible to keep your visitors engaged.